Guides for getting named by AI
How AI assistants decide which local businesses to name, and what an owner can change. Every guide is based on AI answers we collected and dated.
- GuideHow to get your business recommended by ChatGPTA step-by-step plan for a local business: the sources behind ChatGPT’s business cards, the review sites it searches, and how to check the result properly.
- GuideHow to rank in ChatGPT (and why there is no rank)Why the list changes from one answer to the next, what makes a business show up more often, and how to measure it in ten minutes.
- GuideChatGPT ads vs. getting recommended organicallyWhat is publicly known about ads in ChatGPT, what isn’t, and how paying for placement compares with being named in the answer.
- ExplainerWhat is GEO (generative engine optimization)?The plain definition, how AI assistants pick businesses, and what GEO means for a business with a street address.
- ComparisonGEO vs SEO: what changesWhat stays the same, what is new, and what you can stop worrying about: with Google’s own position and our data.
- ComparisonAEO vs GEO: is there a difference?Two labels, one job. Where the terms came from and what to ask an agency that sells either.
Where the numbers come from
On 3 October 2026 we asked ChatGPT, Gemini, Google AI Mode and Google Search 29 industry-and-city questions in 10 countries, several times each, and checked 23 businesses by name. The guides quote that data as fractions, “named in 2 of 5 answers”, because a single AI answer proves very little.
External figures come from published studies with a date and sample size, such as BrightLocal’s analysis of 200,085 local prompts. Read the research · How we measure
Rather see your own answers?
We ask the engines your customers’ question several times and show who they name.